1. Convey your enthusiasm for the company. If you are genuinely attracted to the company's brand or have used its products or services before, you can describe your enthusiasm in the first sentence of your cover letter opening sentence examples. Personalize your cover letter. What to write in the rest of your letter. Sample cover letter. Photo: Theresa Chiechi, 1. Job title and accomplishments. This is a very common and effective way to begin a cover letter. The idea is to get to the point and impress the employer. In this guide, I'll show you how to start a cover letter to captivate the hiring manager enough that they want to call you for an interview immediately. We'll write an introduction and sort out a professional cover letter. 1. The professional cover letter. In this excellent cover letter example, the candidate landed a job in IT project management by proving they had the required project management skills and experience. In this article, we'll show how to successfully start a cover letter, great examples of cover letter openings, and some tips for writing your own. Build my cover letter Our free cover letter, Getting started is always difficult. The same goes for writing a cover letter. You know exactly what you want to say, but you don't know where to start with a cover letter. Generally speaking, the introduction to the cover letter is as follows: 1. Start by introducing yourself. To begin your cover letter, introduce yourself. This means including your full name, your specific interest in the position, and why you chose to apply. If you received a recommendation for the position from another party, be sure to mention that in the first paragraph. 2.1. Standard and conservative style. This is ideal for industries such as business, law, accounting and retail. For more creative industries, a letter like this might be less appealing and might work. Creation of an original cover letter. Avoid sending a generic, mundane cover letter. Although the cover letter is digital, it is often the first thing recruiters read when viewing the candidate's profile, even before the CV. Use the cover letter as an opportunity to highlight your personality, qualifications and desire for the position. This means your cover letter is one of hundreds that the recruiter will potentially read. That's why it's so essential that you write a cover letter that excels in the following areas: Catch the recruiter's attention. Effectively communicates why you are an ideal candidate for the position. Makes you stand out from the crowd. No matter what genre you write, your first sentence is a seduction. This can take the form of an invitation. A declaration. A tease. A promise. A jolt. A shock. You must be unapologetic and your first sentence must be irresistible. It must arouse curiosity and promise the answer to an urgent question.